13 Dec 2011 Comments Off on Licensing & Merchandising
Licensing & Merchandising
Open Mind’s management have over 18 years experience in the licensing and merchandising of entertainment-driven intellectual property and a clear understanding of its importance to the overall marketing mix of a property. We try to ensure that the values that are inherent within our on-screen content are, wherever possible, reflected in some way within the licensed merchandise we approve for sale in our name.
